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Individual & Family Plans Member Incentives:

Well Child Wellness Visit Incentive

You can now earn $50 for well child visits received in 2024!


Why is University of Utah Health Plans offering this wellness incentive? Yearly well care visits are an important part of keeping children and teens healthy. It is important for children to visit their doctor even when they are not sick. These visits are important to check hearing, vision, growth and other age-related milestones.
What if I need help finding a primary care doctor for my child?

If you need help finding a doctor for your child you can find a network provider here or call Customer Service.

  • Individual Marketplace: 801-213-4111 or Toll Free: 1-833-981-0214
How to claim your gift card. After we process the claims for your child's annual well visit, you will receive an email with instructions to claim a gift card through our member portal. If you do not have a member portal account, sign up here.
Who is eligible to receive a gift card?

To be eligible to receive a gift card, you must meet all of the following:

  • At the time of the well care visit, your child must be enrolled in one of the University of Utah Health Plan’s Individual Marketplace plans as their primary health insurance coverage. Only children enrolled in an Individual Marketplace plan are eligible for the wellness incentive.
  • Your child must turn 3 through 17 years of age between January 1st and December 31st, 2024.
  • Your child must be seen by an in-network Primary Care Provider (PCP) for an annual well care visit between January 1, 2024, and December 31, 2024.
  • We must receive a claim from your child’s provider for this visit. In order to qualify, the claim must meet the following:
    • You must claim your gift card through the member portal by June 30, 2025.
    • The claim must include one of the following billing codes:
      • CPT: 99381-99385, 99391-99395,99461
      • HCPCS: G0438, G0439, S0302
      • ICD10: Z00.121, Z00.129, Z00.2, Z00.3, Z02.5, Z76.2
  • If you or someone else paid for a well care visit out of pocket, this visit does not qualify.
  • Visits to a provider for urgent or emergent care are not eligible for this wellness incentive. Visits to a provider due to an illness do not qualify for this wellness incentive.
What type of gift card will I receive? For annual well child visits received in 2024: A $50 eGift card.
For annual well child visits received in 2023: A $25 eGift card. 
What if I lose my gift card? University of Utah Health Plans cannot replace lost or stolen gift cards.
How many gift cards can I receive? Only one gift card per eligible child, even if the child is seen for more than one well care visit during the year.
What else should I know about this wellness incentive? This wellness incentive is offered by the University of Utah Health Plans and has no affiliation with University of Utah Health, University of Utah Health’s providers, the University of Utah Medical Group or University of Utah.
What if I have additional questions? You may e-mail us at